Carried at: Whole Foods Market, Golds Gyms, New Leaf Markets. Erewhons.
Health & wellness, nutritious food/beverage.
We evaluate each market using this criteria:
TAM or Total Available Market is the total market demand for a product or service.
SAM or Serviceable Available Market is the segment of the TAM targeted by our products and services which is within our geographical reach.
SOM or Serviceable Obtainable Market is the portion of SAM that we think we can capture.
We accelerate growth with user experience, business modeling scenarios, customer development, UX design, business process optimization, branding & conversion optimization.
Great products cannot go anywhere without a solid business model.
We painstakingly work to test and find the appropriate business model framework to bring a product/service to market without requiring capital intensive investments.
Our risk threshold is very low as all our products are bench marked against capital efficiency and self sustainability.